https://egyankosh.gkpad.com/90016
Title: | Unit-8 Consumer Motivation and Involvement |
Issue Date: | 2022 |
Publisher: | Indira Gandhi National Open University, New Delhi |
URI: | http://egyankosh.ac.in//handle/123456789/90016 |
Appears in Collections: | Block-2 Individual Influences on Buying Behaviour Block-2 Individual Influences on Buying Behaviour Block-2 Individual Influences on Buying Behaviour |
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Welcome to eGyanKosh, your go-to resource for accessible educational materials! In this section, we proudly present Unit-8: Consumer Motivation and Involvement, tailored specifically for IGNOU students preparing for their 2025 examinations. This comprehensive study material delves into the intricate factors that drive consumer behavior and the significance of motivation and involvement in the decision-making process. Designed to enhance your understanding and support your academic success, our free downloadable content is an invaluable tool for anyone looking to excel in their studies. Dive in and unlock the insights you need to thrive in your coursework!
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