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IGNOU Self Learning Material (SLM)
07. School of Management Studies (SOMS)
Levels
Master's Degree Programmes
Current
Master of Commerce (M.COM)
Second Year
MCO-6 Marketing Management
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Block-1 Nature and Scope of Marketing
Block-2 Understanding Consumers and Selecting Target Markets
Block-3 Product Decisions
Block-4 Pricing Decisions
Block-5 Distribution Decisions
Block-6 Promotion Decisions and Emerging Issues
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Date issued
19
2017
Has File(s)
19
true
This page was generated on 26/09/2024