Please use this identifier to cite or link to this item: http://egyankosh.ac.in//handle/123456789/72011
Title: Unit-1 Theories, Models and Appeals in Advertising
Contributors: Das, Mou Mukherjee
Issue Date: 2020
Publisher: Indira Gandhi National Open University, New Delhi
URI: http://egyankosh.ac.in//handle/123456789/72011
Appears in Collections:Block-1 Overview of Advertising

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