Title: | Unit-15 Marketing Communications |
Issue Date: | 7-Apr-2017 |
Publisher: | IGNOU |
URI: | http://hdl.handle.net/123456789/7321 |
Appears in Collections: | Block-5 Pricing and Promotion Strategy Block-5 Pricing and Promotion Strategy Block-5 Pricing and Promotion Strategy Block-5 Pricing and Promotion Strategy |
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Welcome to eGyanKosh, your comprehensive resource for academic excellence! In this unit, we delve into the essential concepts of Marketing Communications, specifically designed for the IGNOU curriculum for the year 2025. This study material provides an in-depth understanding of effective communication strategies in marketing, equipping students with the knowledge and tools necessary to navigate this dynamic field. Whether you are a dedicated IGNOU student or simply looking to enhance your marketing skills, you can conveniently access and download this valuable resource for free. Join us as we explore the pivotal role of marketing communications in today’s fast-paced business environment!
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