https://egyankosh.gkpad.com/7608
Title: | Unit-2 Concepts of Public Relations, Advertising, Publicity and Public Opinion |
Contributors: | Stevenson, K. Kaul, J.M.J.M. Puttaraju, K. |
Issue Date: | 10-Apr-2017 |
Publisher: | IGNOU |
URI: | http://hdl.handle.net/123456789/7608 |
Appears in Collections: | Block-1 Definition, Nature, Ethics and Scope of Public Relations |
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Welcome to eGyanKosh’s comprehensive study resource for Unit-2: Concepts of Public Relations, Advertising, Publicity, and Public Opinion, tailored specifically for IGNOU 2025 students. This page offers a wealth of information designed to enhance your understanding of these critical concepts, crucial for navigating the world of communication and marketing. Whether you are preparing for exams, working on assignments, or simply seeking to deepen your knowledge, our free downloadable study materials provide valuable insights and detailed explanations. Dive in to explore the nuances of public relations and advertising, grasp the role of publicity in shaping public perception, and learn how public opinion influences decision-making processes in various sectors. Access your resources and empower your academic journey today!
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