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IGNOU Self Learning Material (SLM)
07. School of Management Studies (SOMS)
Levels
Master's Degree Programmes
Current
Master of Business Administration (Marketing Management) (MBAMM)
Semester-IV
MMPM-007 Integrated Marketing Communication
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Block-1 Introduction to Integrated Marketing Communication
Block-2 Advertising Campaign Planning and Execution
Block-3 Marketing Communication Mix
Block-4 Strategies for IMC
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Date issued
18
2023
Has File(s)
18
true
This page was generated on 30/09/2024