eGyanKosh: Block-1 Consumer Behaviour–Issues and Concepts Study Material Free Download (IGNOU 2025)

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 4 of 4

Issue Date	Title	Contributor(s)
2022	Unit-3 Organisational Buying Behaviour	–
2022	Unit-2 Consumer Behaviour and Lifestyle Marketing	–
2022	Unit-1 Consumer Behaviour-Nature, Scope, Models and Applications	–
2022	Block-1 Consumer Behaviour–Issues and Concepts	Shukla, Rajeev Kumar

Collection's Items (Sorted by Submit Date in Descending order): 1 to 4 of 4

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Welcome to eGyanKosh, your comprehensive resource for academic excellence! In this section, we present Block-1 of the Consumer Behaviour course, an essential component of the IGNOU curriculum for 2025. This study material delves into the fundamental issues and concepts that shape consumer behavior, equipping students with the theoretical frameworks and practical insights necessary for understanding market dynamics. Whether you are a new learner or looking to refresh your knowledge, our free downloadable resources are designed to facilitate your study journey and enhance your learning experience. Explore the intricacies of consumer psychology and decision-making processes with ease, and empower yourself with the tools to excel in your academic and professional endeavors!

This page was generated on 19/07/2025

eGyanKosh: Block-1 Consumer Behaviour–Issues and Concepts Study Material Free Download (IGNOU 2025)

eGyanKosh: Block-1 Consumer Behaviour–Issues and Concepts Study Material Free Download (IGNOU 2025)

eGyanKosh: Block-1 Consumer Behaviour–Issues and Concepts Study Material Free Download (IGNOU 2025)