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  9. MMPM-001 Consumer Behaviour

Block-3 Group Influences on Consumer Behaviour Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 4 of 4
Issue DateTitleContributor(s)
2022Unit-11 Cultural and Subcultural Influences-
2022Unit-10 Family Buying Influence, Family Lifecycle and Buying Roles-
2022Unit-9 Reference Group Influence and Group Dynamics-
2022Block-3 Group Influences on Consumer BehaviourShukla, Rajeev Kumar
Collection's Items (Sorted by Submit Date in Descending order): 1 to 4 of 4

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