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eGyanKosh: BRL-109 Customer Value Management Study Material Free Download (IGNOU 2025)

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 19 of 19
Issue Date Title Contributor(s)
2024 Unit-18 CVM: A Competitive Differentiator for a Retail Organization –
2024 Unit-17 Measuring the Success of CVM-II –
2024 Unit-16 Measuring the Success of CVM-I –
2024 Unit-15 A Customer Value Strategy II –
2024 Unit-14 A Customer Value Strategy I –
2024 Unit-13 Customer Value Management (CVM) in the Indian Context –
2024 Unit-12 Technology and Customer Value –
2024 Unit-11 Service Recovery and Customer Value –
2024 Unit-10 Customer Loyalty and Customer Retention –
2024 Unit-9 Service Quality Management –
2024 Unit-8 Customer Value Communication –
2024 Unit-7 Customer Value Generation –
2024 Unit-6 Customer Value Perception –
2024 Unit-5 Customer Value Expectations –
2024 Unit-4 Customer Need vs Product Life Cycle –
2024 Unit-3 Customer Buying Pattern –
2024 Unit-2 Understanding Customer Buying Cycle and Customer Value –
2024 Unit-1 Introduction to Customer Value Management –
2024 BRL-109 Customer Value Management Gaurang Govind; Pandey, Anupriya
Collection's Items (Sorted by Submit Date in Descending order): 1 to 19 of 19

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