Please use this identifier to cite or link to this item:
http://egyankosh.ac.in//handle/123456789/95736| Title: | Unit-6 Measuring Advertising Effectiveness |
| Issue Date: | 2023 |
| Publisher: | Indira Gandhi National Open University, New Delhi |
| URI: | http://egyankosh.ac.in//handle/123456789/95736 |
| Appears in Collections: | Block-2 Advertising Campaign Planning and Execution Block-2 Advertising Campaign Planning and Execution Block-2 Advertising Campaign Planning and Execution |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Unit-6.pdf | 409.12 kB | Adobe PDF | View/Open |
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